Brand & Web Design
Brand and Web design for an upcoming marketing firm: ALATE
Alate is defined as a winged creature, or loosely can be referred to flight. Thus, we wanted to create a brand image that directly reflected that. After several brainstorming sessions and initial drafts, we finally found the perfect imagery to reflect the brand and to convey its message: to take flight.
We also wanted to incorporate sophistication with a touch of quirkiness, hence we decided to go with the pop of colours coupled with an elegant typeface. The result is a brand image that reflects the firm’s limitless vision while incorporating elegance and sophistication.
You can view the website here.